National
Cadbury seeks consent to
use vegetable fat
Cadbury India, a major milk
chocolate producer of the
country, has made a
representation to the Union
government to permit milk
chocolate makers to use five
per cent vegetable fat content
in their products. According
to the company, this will help
to bring down manufacturing
costs to a great extent and
thus give a boost to the
entire industry. Further, cheaper inputs would help to offer
products at lower prices and increase
market penetration. Justifying the
representation, Bharat Puri, MD, Cadbury
India, said, "World over, five per cent
vegetable fat is allowed to be used in
chocolate. In India, however, this is not so.
We have represented to the government
that it be done as this will result in cost
savings." It may be noted that while milk,
sugar and cocoa are the key ingredients of
a milk chocolate, vegetable oil offers to be
a good substitute for cocoa bean derivative
- cocoa butter.
Frozen food complex planned
in Noida
In an effort to boost
Noida's food-processing
sector, the Greater Noida
Industrial Development
Authority (GNIDA) is
considering 10 proposals
for setting up a frozen food
complex in the region.The
complex, which is
anticipated to act as a
major incentive to the
setting up of food
processing units in the
area, has been receiving interest from
several private sector players from the food
processing business. It is believed that the
proposed cold storage complex would
encourage establishment of number of
parallel industries in the area.
Mother Dairy competes with Amul
Delhi-based Mother Dairy, a subsidiary of National
Dairy Development Board (NDDB), which launched its
brand butter in Mumbai to compete with Gujarat Cooperative
Milk Marketing Federation's (GCMMF) Amul
butter, has decided to price its butter lower than
Amul's in Kolkata and the rest of Maharashtra. It may
be observed that while Amul has been selling its
butter at Rs 72 for 500 gms packet and Rs 15 for 100
gms packet, Mother Dairy has launched its butter in
Mumbai market at Rs 70 for 500 gms and Rs 14 for
100 gms. Industry sources reveal that Mother Dairy is
aiming to capture at least 10 per cent of the city's
butter market by the end of the current financial
year. Commenting on this, S Sodhi, Chief General
Manager, GCMMF said, "Amul butter holds around 86-
87 per cent share of the city's market and has an
excellent cold chain arrangement, which the new rival
does not possess."
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